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Stephen Cronk
Founder, Maison Mirabeau
Trustee of The Regenerative Viticulture Foundation
Description
Stephen joined the London wine trade in his early-twenties and within a few years set up his own wine business. Twenty years and three children later he moved his family to Provence where he and his wife, Jeany, founded Maison Mirabeau which is now an internationally recognised rosé wine brand.
In 2019 they acquired a 20-hectare estate near La Garde Freinet in the Côtes de Provence appellation. The soil, having been intensively farmed for the previous 25 years, resembled a moon landscape so the couple decided to do everything to bring the estate back to life. Having looked into regenerative agriculture (RA), as well as organic viticulture, the path was set to convert their piece of land back to its natural glory and invite life back into its soils. This is steadily being undertaken with the guidance and support of regenerative viticulture pioneers who will be measuring the impact of this holistic system of farming over time.
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